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October 4-7, 2026 | Scottsdale, AZ, USA | Conference Website | Accommodations  | Contact us
Please note the schedule is subject to change. Details are updated regularly to reflect the latest information.
Venue: SoHo 1 clear filter
Monday, October 5
 

11:00am MST

Lessons from Bob the Builder: Designing Programs with Purpose, Play, and Sustainability
Monday October 5, 2026 11:00am - 12:00pm MST
What can a children's construction show teach us about summer camps and after-school programs? More than you might think. In this interactive session, participants will explore how intentional program design creates stronger outcomes for children, greater value for families, and more sustainable auxiliary programs for schools and organizations. Drawing inspiration from Peter Gray's research on the developmental power of play, the Reggio Emilia approach to child-centered learning, and proven strategies for embedding life skills development into camps and enrichment programs, we'll examine how every program can be designed with purpose.
Speakers
avatar for Bob Rojee

Bob Rojee

Senior Advisor, Summer Programs and Auxiliary Revenue Collaborative (SPARC)
Bob Rojee, SPARC Sr. Advisor, is a seasoned leader with more than 30 years of experience in youth and staff development, recreational operations, and auxiliary program management. He has built and directed successful auxiliary programs from the ground up at multiple independent schools... Read More →
NH

Nomi Hershman

Regional Relationship Manager, Nexplore
Monday October 5, 2026 11:00am - 12:00pm MST
SoHo 1

1:30pm MST

Centralizing Auxiliary Programs: Leading with Clarity, Structure, and Control
Monday October 5, 2026 1:30pm - 2:45pm MST
Auxiliary programs don’t become fragmented by accident, and they don’t get fixed without intentional leadership. Whether you’re stepping into a new role or have been in the seat for years, this session focuses on how to take control of your program and build systems that actually work. We’ll walk through how to evaluate what you’ve inherited, define what matters, and centralize operations across registration, staffing, finance, communication, and reporting. This session balances high-level leadership decisions with practical execution. For experienced directors, it’s about tightening control, improving alignment, and making confident decisions. For newer leaders, it provides a clear target and the steps to get there. You’ll leave with both a strategic framework and tangible, immediately usable systems to bring consistency, clarity, and accountability to your auxiliary programs.
Speakers
avatar for Joe Ali

Joe Ali

Director of Auxiliary Programs, The Webb School
Monday October 5, 2026 1:30pm - 2:45pm MST
SoHo 1

1:30pm MST

The Next Generation of Building Auxiliary Programs at Independent Schools
Monday October 5, 2026 1:30pm - 2:45pm MST
This session explores next generation auxiliary programming within a broader strategic question: why now, and what does the market demand of independent schools? Rather than treating these efforts as add-ons, we will explore how to build intentional ecosystems of experiences that align with mission, strengthen brand, and generate revenue. Using case studies from Miss Porter’s School and The Cambridge School of Weston (CSW), presenters will share the evolution of their adult education initiatives, including program development, enrollment trends, and lessons from early experiments such as CSW’s adult summer camp program and Porter’s professional learning offerings. We will surface key questions around market demand, ROI, partnerships, and aligning programs with institutional strengths and brand. In this working session, participants will identify opportunities within their own schools, leveraging existing assets to reach new audiences. Attendees will leave with practical tools for launching, evaluating, scaling, or sunsetting programs - inspired to think expansively about their school’s future.
Speakers
avatar for Leahanne Fenton

Leahanne Fenton

Porter's Center Global Leadership Auxiliary Programs Coordinator, Miss Porter’s School
I've joined our recently formalized Auxiliary Department. My position is responsible for the programs handling bookings and registrations. I'm interested in learning more about what other Aux Departments use and how to grow/staff our department.
MO

Meghan O'Leary

Director of Summer and Auxiliary Programs, The Cambridge School of Weston
avatar for Sophie Paris

Sophie Paris

Director, Auxiliary Programs, Miss Porter's School
Sophie Paris is the Director of Auxiliary Programs at Miss Porter’s School in Farmington, Connecticut, where she leads the development of year-round programs, partnerships, and facility rentals that generate non-tuition revenue while advancing the School’s mission. Her work focuses... Read More →
avatar for Pamela Torres

Pamela Torres

Director of Strategic Initiatives & Dean of Staff, The Cambridge School of Weston
Pamela Torres is an experienced educator and strategic leader with over 20 years of dedication to fostering inclusive, innovative, and globally minded learning environments. She currently serves as the Director of Strategic Initiatives & Dean of Staff at The Cambridge School of Weston... Read More →
avatar for Bob Rojee

Bob Rojee

Senior Advisor, Summer Programs and Auxiliary Revenue Collaborative (SPARC)
Bob Rojee, SPARC Sr. Advisor, is a seasoned leader with more than 30 years of experience in youth and staff development, recreational operations, and auxiliary program management. He has built and directed successful auxiliary programs from the ground up at multiple independent schools... Read More →
Monday October 5, 2026 1:30pm - 2:45pm MST
SoHo 1

3:30pm MST

Creative Program Spotlights: Ideas You Can Take Home
Monday October 5, 2026 3:30pm - 4:30pm MST
Discover fresh ideas from three schools that are rethinking what auxiliary programming can be. In this fast-paced, one-hour showcase session, each presenter will share a creative program or initiative that has made an impact on their campus, offering practical insights and lessons learned. Featured topics include "Birthday Parties Without the Pressure: Building an Inclusive After School Party" and "New Program Development: Global Welcome Week," along with “An Innovative Partnership that Strengthens Both Organizations. Leave with new ideas, proven strategies, and inspiration you can adapt to your own school's programs.
Speakers
avatar for David Sullivan

David Sullivan

Senior Advisor, Summer Programs and Auxiliary Revenue Collaborative (SPARC)
David began his career in education as an instructor, then Director, at Explo and later was on the faculty at Milton Academy and Northfield Mount Hermon School. For the last 23 of his 36 year career, he led The Brooklin School and Breakwater Learning, the latter being an educational... Read More →
ER

Emily Roos

Auxiliary Programs Director, Lesley Ellis School
avatar for Sigita Newsom

Sigita Newsom

Director of Community Programs, The John Thomas Dye School
avatar for Charley Pelissier

Charley Pelissier

Director of Auxiliary Programs, St. Andrew's School (Barrington, RI)
I am the Director of Auxiliary Services at The St. Andrew's School in Barrington, RI. I run the school's summer programming, after-school programs, facility rentals, the school store, challenge course, safety programs, and some evening programming.
Monday October 5, 2026 3:30pm - 4:30pm MST
SoHo 1
 
Tuesday, October 6
 

10:45am MST

From Data to Decisions: Systems That Save You 10 Hours a Week
Tuesday October 6, 2026 10:45am - 12:00pm MST
Most camp offices rely on spreadsheets, but few have systems that truly support decision-making. This session focuses on how to move from manual tracking to streamlined workflows that reduce workload and improve clarity. Using real examples from a high-volume summer program, you will see how data can be structured to update automatically, surface key insights, and support faster decisions around staffing, enrollment, and communication. Rather than focusing on technical builds, this session outlines a practical framework for organizing your information, identifying inefficiencies, and shifting repetitive tasks into automated processes. You will leave with a clear approach to evaluating your current systems and identifying where changes can save time and improve outcomes. Why Does This Matter? Better systems lead to faster decisions, stronger staffing alignment, and a smoother experience for families.
Speakers
avatar for Mike Evans

Mike Evans

Managing Director of Strategic Programs, St. John's Preparatory School (Danvers, MA)
Tuesday October 6, 2026 10:45am - 12:00pm MST
SoHo 1

1:00pm MST

Pardon the Interruption: Auxiliary Edition
Tuesday October 6, 2026 1:00pm - 2:00pm MST
Join the dynamic (and occasionally discordant) duo of Dan O’Neil and Bob Rojee as they return to the SPARC stage for the second edition of this fan-favorite session. Inspired by the rapid-fire pace of sports talk media, Dan and Bob will dive headfirst into the world of Auxiliary Programs, covering everything from summer programs and school stores to facility rentals and auxiliary revenue.

Expect a high-energy atmosphere as they discuss, disagree, and joke their way through our industry's most pressing "Hot Takes." No topic is off-limits, and no consensus is guaranteed. Plus, new for this year: we’re taking it to the next level with a very special remote guest joining us for our own version of "Five Good Minutes." Whether you’re here for the expert insights or the inevitable banter, you won’t want to miss this sequel!
Speakers
avatar for Dan O'Neil

Dan O'Neil

Director of Auxiliary Programs, Episcopal High School
avatar for Bob Rojee

Bob Rojee

Senior Advisor, Summer Programs and Auxiliary Revenue Collaborative (SPARC)
Bob Rojee, SPARC Sr. Advisor, is a seasoned leader with more than 30 years of experience in youth and staff development, recreational operations, and auxiliary program management. He has built and directed successful auxiliary programs from the ground up at multiple independent schools... Read More →
Tuesday October 6, 2026 1:00pm - 2:00pm MST
SoHo 1

2:15pm MST

What’s Your Threshold to Change?
Tuesday October 6, 2026 2:15pm - 3:15pm MST
Transforming a summer or auxiliary program into a thriving, revenue-generating, mission-aligned operation does not happen in isolation. It requires a coalition of people, perspectives, and strategic buy-in across an organization. This dynamic panel brings together business partners, CFOs, community engagement leaders, and experienced summer and auxiliary directors to explore not only how to build successful program but also, when it’s time to rethink them.

What is the threshold for change when revenue plateaus or declines and pressure mounts to grow? When do you iterate, and when do you rebuild? Through candid conversation and real-world examples, panelists will share how they’ve navigated these inflection points, aligned stakeholders, and made strategic decisions that led to renewed growth.
Speakers
RR

Ryan Rosen

Owner, Camptivities

CH

Caitlin Hampton

Director of Community Engagement and Alumni Connections, Pine Crest School
avatar for Chuchi Arevalo

Chuchi Arevalo

CEO, SPARK business academy
Following a successful career in finance, I founded SPARK business academy in 2013 to empower students in grades K-12 with essential financial literacy skills and an entrepreneurial mindset through innovative summer camps and after-school programs. SPARK implements hundreds of programs... Read More →
avatar for Kristi Jacobi

Kristi Jacobi

Director of Operations & Auxiliary Programs, St. Mark's School
Educator. Camp Aficionado. Seeker of Joy. Lover of all things Logistical. 25+ years of experience in the summer camp/out-of-school time/enrichment/non-profit world. I find my flow doing whatever I can to support other people having their best experience - from concept to clean-up... Read More →
JG

Julie Gomez

Director of Auxiliary Programs, Lake Highland Prep
avatar for Lee Biear

Lee Biear

Director of Business Development, Camptivities
This is my sixth SPARC National Conference—and definitely my favorite! When I’m not speaking at conferences or collaborating with inspiring Summer and Auxiliary leaders, you’ll find me out on a run or curled up with a good book.Be sure to ask me about Camptivities, a scheduling technology built specifically for summer programs. If you've ever wrestled with activity scheduling, you know how tricky it can be—double-booked groups, unstaffed activities, last-minute changes. Camptivities helps solve those headaches so your team can work smarter... Read More →
avatar for Weston Outlaw

Weston Outlaw

Chief Financial and Operations Officer, Columbus Academy
Tuesday October 6, 2026 2:15pm - 3:15pm MST
SoHo 1
 
Wednesday, October 7
 

9:00am MST

Metrics that Matter for your Auxiliary Programs
Wednesday October 7, 2026 9:00am - 10:00am MST
If you can’t measure it, you can’t manage it. (Peter Drucker) This session will explore the operational environment of schools and how auxiliary programs can effectively align their program offerings with the school's core mission and priorities. We will cover standard metrics used to measure and gauge the success of auxiliary programs, alongside specific considerations for measuring individual schools' programs to ensure both mission alignment and desired performance are achieved.

We will identify some common drivers for both auxiliary programs and your school and discuss how to determine the most relevant metrics when defining Key Performance Indicators (KPIs), evaluating program performance, and making strategic decisions related to auxiliary programming’s offerings, pricing, staffing, discounts, marketing, and more.
Speakers
Wednesday October 7, 2026 9:00am - 10:00am MST
SoHo 1
 
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